In this post, we are still talking about patents, and one of the most outstanding entrepreneurs in this subject is Lori Greiner, who as an investor on Shark Tank, a TV show, she has supported many people in creating business by protecting their inventions from plagiarism.
Starting her career with a simple, yet practical first invention, she went on to blow her competition out of the water. In 1996, she invented, patented, produced and marketed her first product – a plastic jewelry organizer for earrings.
She was inventing it solely for practical reasons, never thinking it would lead to international recognition.
She told philly.com:
…I had a lot of jewelry that was just thrown in a box, and it was a mess. I couldn’t find anything. I really just thought it would be great to find a solution for my earrings so I could find what I wanted.
During her first cable TV appearance, she sold 2,500 earring organizers in just two minutes.
With an estimated net worth of over $100 million, she now owns 120 U.S. and international patents.
Her QVC show, Clever & Unique Creations by Lori Greiner, has been on the air for 16 years. In fact, when she first went on Shark Tank, it was to find items to sell on that show.
When asked which item from her QVC collection she would take on a desert island, Greiner replied:
"My Silver Safekeeper Mirrored Jewelry Cabinet- I could take the door off of it, use the cabinet as a canoe and the door as a paddle. If nothing else, I’d be well accessorized for any beach parties".
The QVC site, sells her jewelry storage containers as well as the products she helped back on Shark Tank.
Besides television, she expanded her empire to include a book, Invent it, Sell it, Bank it!: Make Your Million-Dollar Idea Into A Reality, which was released in March (Barbuti, 2014).
Barbuti, A. (2014). "Lori Greiner of ‘Shark Tank’: 5 Fast Facts You Need to Know". Retrieved from: http://heavy.com/entertainment/2014/04/lori-greiner-shark-tank-investor-qvc/
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